Strategy

Moves to achieve goal

# 203

I do great writing, fans love me, and I need to build my brand

Formatting
Treating your creative work as a property that can be exploited into numerous mediums
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# 152

I want my team to come up with innovative ideas for clients and each other

Slacklining
Using intentional parcels of time and technology and support to foster innovation
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# 124

I don’t know where I should be spending my time

Catchall
The single high leverage creative activity that facilitates all the others
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# 059

I want to build an empire with my creative work

Orbiting
Treating your entire body of work would as a standing sales pitch to imaginary benefactors
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# 004

I can’t focus and my projects are spread too thin

Identity Based Creation
Tapping into your native endowments channeling them in the service of making your ideas happen.
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